The qenorilathuvam Story
From a small idea in 2019 to transforming how financial professionals approach scenario modeling across Canada and beyond.
The Beginning
What started as weekend conversations between Marcus Holloway and a few colleagues about the complexity of financial modeling grew into something bigger. We noticed how many professionals were struggling with outdated tools that couldn't handle modern scenario complexity.
Expansion & Recognition
By 2022, our platform had gained traction among mid-sized financial firms across British Columbia. The addition of our CTO, Elena Vasquez, brought the technical expertise we needed to scale our infrastructure and expand our modeling capabilities.
Looking Forward
This year marks our commitment to education and knowledge sharing. We're launching comprehensive learning programs starting in late 2025, designed to help financial professionals master advanced scenario modeling techniques. Our focus remains on practical education rather than quick fixes.